The Ease Co

The Shopify agency for independent, multi-vendor retail.

You buy across dozens of vendors, bring in new products all year, and run a physical store and an online shop from the same changing catalog. We build Shopify websites and retail systems around that reality.

The Ease Co working with a retailer inside a specialty store
Retail experience, built into the work.Websites, point of sale, catalog, migrations, customer systems, and the operations connecting them.

A multi-vendor catalog never stands still.

You place orders months before the product arrives. Every vendor sends information differently. Shipments come in pieces. Costs, colors, sizes, and delivery dates change. Then your team has to turn all of it into an accurate floor and a useful website.

We understand that work because we have done it. We build the Shopify setup around the store, not the store around the setup.

  • Orders placed months aheadMarket season
  • Every vendor sends something differentCatalog work
  • Shipments arrive in piecesReceiving
  • The floor and website change togetherShopify + POS

Start with where your store is now.

Three places to start, based on what your store needs.

Opening a store

Shopify setup and website

A storefront, point of sale, catalog structure, inventory setup, and the first workflows your team will use every day. You open with a system you understand, not a website you still have to figure out.

Talk through your opening
Changing systems

Migration

Every migration begins with a stack review: what you already have, what is worth keeping, and what needs to change. Then we move the product, customer, cost, and vendor information your store depends on.

Plan your move
Growing online

Customer segments and email

We organize your customer data into useful groups, build emails and automations around how your customers actually shop, and leave your team with a system they can continue using.

Talk through growth
A specialty retail counter during the workday
“It has tremendously sped up our workflows and helped our buying and receiving team stay aligned and organized.”
Emily Coon · Inventory Manager, The Holiday · Shopify App Store review

Project call

Let’s talk about your store.

For Shopify setup, a migration, customer segmentation and email, or a focused retail operations project. We will learn how your store works, talk through the scope, and decide whether we are the right fit.

30 minutesWith The Ease CoChoose a time without leaving the page

What you want to discussProject call

If the calendar is difficult to use here, open the project calendar in a new tab.

The platform behind the work

The systems we build can keep working in Invoe.

Invoe is the retail inventory operations platform we make for multi-vendor stores. It carries orders through receiving, catalog preparation, and Shopify after a consulting project ends.

5.0 on the Shopify App Store

You do not have to use Invoe to work with The Ease Co.

Meet Invoe
Invoe receiving queue showing incoming orders by vendor, purchase order, units, and value
One place to see what is coming, what arrived, what is ready, and what is live.
OrderedWhat is coming
ArrivingWhat showed up
PreparedWhat is ready
LiveWhat customers see

For brands in wholesale

Become easier for retailers to buy from.

This is a separate side of The Ease Co. We help brands enter or grow wholesale with a retailer’s point of view and build partnerships that continue after the first order.

Talk about your wholesale business

Wholesale readiness

Prepare the line, process, and materials a buyer needs to place the first order confidently.

Retailer-ready product data

Give stores usable costs, barcodes, case packs, images, and product information from the start.

Retailer activation

Treat your stores as a discovery and growth channel, not the last line in a wholesale report.

Partnership systems

Build communication and follow-through that help a good first order become a lasting account.

Before the call

Questions people ask us.

Clear answers about pricing, timing, ownership, and what happens after the project.

What do projects cost?

All one-on-one consulting projects start at $999. That minimum is for small-scale work. From there, the price depends on the size of the job, the time it will take, how hands-on you want to be, and the overall complexity. We will scope the project with you and put the full price in writing before anything starts. Flexible payment terms are available.

How quickly can you start?

If our calendar is open, we have time. If it is not, we will tell you where you stand on the waitlist. We move projects through at a healthy pace and would rather be honest about timing than overbook.

What happens after the project?

You own everything, and your team will know how to run it. Many clients continue their day-to-day work in Invoe, but you do not have to use Invoe to work with us. We are also available for ongoing Shopify support and one-on-one consulting.

Do you offer ongoing support?

Yes. We offer Shopify support and build custom software when a store needs something that does not already exist. We will be clear about what belongs in the original project and what makes sense as continuing work.

What if we are not the right fit?

We are retailers, and we like to talk. We would still love to meet you and learn about your business. If we are not the right team, we will tell you honestly.

Victoria Winter, founder of The Ease Co

A secondary way to work together

One hour with Victoria.

Sometimes you do not need an agency project. You need an experienced retail operator to look at one decision with you. Bring a system change, vendor question, team process, promotion, or growth decision. You will leave with a clear point of view and practical next steps.

Book a session with Victoria

Who runs it

Two kinds of experience shape the work.

Victoria has worked in retail for nearly twenty years. Michael spent 14 years tracing clinical problems back to their source. The Ease Co grew from those two perspectives and a shared respect for systems that work in real life.

Victoria and Michael Winter, founders of The Ease Co

Partnerships

Good work grows in good company.

We are proud to work alongside organizations strengthening independent retail, local business, and the people who make both possible.